When we were discussing the nature of arts as a branch of culture it was both difficult and easy. It was difficult because the subject is quite mysterious, and it was easy because arts are the most typical representatives for culture. Moreover arts are so special that they tell a lot for themselves. Now, the question is what about other areas of human life and activities? Is there a place for culture to show itself there?
The first answer I can offer is that as soon as we define culture as the realm of creativity and dialogue, we face culture, whenever we encounter these. However, it is too abstract. I would like to feel how it really works.
Thinking about the subject, I surprised myself once, when found that creativity may show up even in the least creative case: production of some simple, well known goods. When you produce something, there are some physical materials you use, time you spend and ideas you implement. Even in the case you produce or participate in production of an article created by others, your own ideas can be used in your activity. Why? Because creativity is always involved in human activity unless it becomes totally automated. In the least creative process you can and normally do use your own ideas (few of them, though) while, of course it is mostly ideas of others get implemented. Tons of ideas of different people have been collected in the course of history and set in the simplest product of contemporary industry. On the other hand, every single idea out of this huge set was invented sometime.
That sounds reasonable, but... creativity in a non creative process?.. Sounds too weird, doesn't it? Again, I found myself not advancing too far in the analyses of the subject, so... So I was not to worry. My fellow researchers had gotten considerable muscles in the course of previous two conversations, hence I found it possible to start with a direct generic question.
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